BBDO and Red Horse Media’s New Ad Is A Big Leap Forward For Women In China / BBDO 赤马新广告“焕新”中国女性经期话题

The new commercial film for Libresse “400 refreshing chapters” challenges the stigma surrounding menstruation. Here’s why it’s ever more relevant in China. Libresse视频广告《400次焕新篇章》挑战经期窘境,在中国,这件事更重要。   The slogan in the recent THINX ad hit “MENstruation” says: “If we all had them, maybe … »

Spikes Asia Festival of Creativity – Day One | 亚洲创意节首日

An overcast Day One morning saw the 2000 delegates swarming on Suntec Convention Centre at seemingly the same time. Lengthy registration queues greeted the hordes, giving us a chance to catch up with MPC Shanghai’s Steve Marolho, queuing alongside Billy … »

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