[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
Megaton was in Beijing to promote Taken 3 when SHP+ spoke to him. 在成为票房最有保证的大导演之前，奥利维尔·米加顿是一名生活在巴黎贫穷郊区的涂鸦艺术家，现在他在世界影坛的影响是无法用量来衡量的。 … »
SHP+ sat down with REI INAMOTO - “one of the most influential individuals in the marketing and creative industry today”. … »
Rain Li has had an impressive career as a director of photography, learning a lot from Christopher Doyle. Today Rain is a self made Director with her first feature movie on China screens. 在影视圈里，李晓雨早已经是响当当的摄影师，久经片场，她现在已经成为自学成材的导演，完成个人第一部作品《北京，纽约》。 … »
Director Wang Limin is one of the most prominent young directors in China at the moment. How did he build his career and where will he go further ? Read SHP+ exclusive interview to find out! SHP+独家专访国内最活跃的广告导演之一王砺珉。 … »
>> Scene 4: “Just start clapping.” This was the advice given by an executive producer of a post house in China. He had been telling me about one of his first projects in China—a commercial following a car through the … »
25Hours is a local boutique ad agency, SHP+ had an exclusive chat with founder/ECD Tao Lei of his about his vision of ideal agency mode | 25Hours是一家本地的独立广告公司，SHP＋专访了创办人之一兼创意总监的陶磊和他的梦想广告公司的愿景。 … »
SHP+ is meeting the young upcoming director Andrea Wang from Taiwan, whom recently shot four online films “Lincoln Space” for Lincoln‘s launch campaign in China. 随着林肯网络广告“林肯空间”的上线，导演王俞心成熟和细腻的手法一下子吸引了我们的注意。SHP+独家走访了这位来自台湾的新晋导演。 … »
Scene 1>>> October 2014, China: International Car Brand TVC shoot One of the first things I heard on set was that the client didn’t want the commercial to start or finish with a shot of the rear of the car. … »
Director Insight: Exclusive Interview with Marc Raymond Wilkins After actively pitching projects in China for a while, director Marc Wilkins finally set foot in China and found himself working on spots he will never forget. Marc had six shooting days, … »
— Interview with Thierry Marchand, President of the Jury for Panam Anim Thierry Marchand has only been in China twice: One time was last year when he visited the Fine Arts Academy of Northeast Normal school in Shenyang, and … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives