Insight

Post-production stories: VHQ’s take on visual futurism | 后期制作故事：VHQ对视觉未来主义的呈现

April 21, 2019

VHQ’s two recent commercial films united by a common theme | VHQ近期的两部商业影片都体现了一个共同的主题 … »

Post-production stories: Chinese classics for modern day players | 后期制作故事：现代玩家的中国经典

April 1, 2019

For Vision Shanghai (formerly Seoulvision Shanghai), this year started with new beginnings: new name, new brand, and new goals. The company, which handles everything from Editing, Motion Graphic,VFX,CGI,Sound recording, aims to unite the best teams to provide the highest results. … »

Is gender parity a reality in China’s ad industry? | 中国广告业男女平等了吗？

March 13, 2019

There has been a positive trend in advertising lately, especially in the West, which is addressing the inequalities women face. In 2016, #WomenNotObjects and #IStandUp ignited the gender conversation and became an ambitious campaign to stop the objectification of women in advertising. These campaigns … »

Conscious editing: Dean’s restless quest for new in the familiar | Dean的剪辑自觉：在常规中不懈追求创新

February 19, 2019

How much can an editor contribute to break the cycle of ‘look-alike’ ads? | 剪辑师如何在千篇一律的广告中突破常规？ … »

Happy Chinese New Year ! | 春节快乐！

February 3, 2019

2019 猪年大吉

12th Zodiac : Year of the Pig | 12生肖：猪年集锦

February 1, 2019

As the year of the Pig approaches, we thought we would take a moment to look at some great pig-related spots to remind people that the year of the pig is something we can all feel good about whether or not it brings us wealth. | 随着金猪将近，我们认为我们有必要回顾一下这些过去重要的节点，同时提醒人们不管猪能不能带来财富，今年都将是美好幸运的一年。 … »