[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
A fifteen-second storyline pitch about Stig&Xi would go somewhat like this: eight years ago, two people from two different parts of the world and diverse professional backgrounds met. They imagined a new type of company, innovative, flexible, and tech-infused. In 2018, they finally … »
If there is an embodiment of a “we think differently” approach in the form of a production house in China, Achill would be it. A small team of six doing work that often requires others double the manpower and double the time. Founder … »
SHP+ continues on the issue of minor representation of female filmmakers in China. Women’s Perspectives is a series of articles where we interview women filmmakers to give exposure to their name and their work, but also talk about their dreams, challenges … »
Shanghai-based French-Australian filmmaker Sebastien Guy sounds neither French nor Australian. He grew up as an expat, living in New Caledonia, Bahrain, Malaysia, and Singapore. “Growing up as an expat taught me to be open and flexible toward different cultures,” he says. “Nowadays, … »
SHP+ continues on the issue of minor representation of female filmmakers in China. Women’s Perspectives is a series of articles where we interview women filmmakers to give exposure to their name and their work, but also talk about their dreams, challenges … »
Cinematographer Xi Bing, mostly known in the industry by his nickname Ice, is in high demand in China. With over 200 commercials in his portfolio, a schedule, constantly packed with challenging projects, and a twice fulfilled movie dream, Ice is … »
SHP+ continues on the issue of minor representation of female filmmakers in China. Women’s Perspectives is a series of articles where we interview women filmmakers to give exposure to their name and their work, but also talk about their dreams, challenges … »
Over a year of closed borders in China continues to mean a lot of work for locally-based filmmakers. But with it, comes along a new generation of Chinese filmmakers, who are becoming more in demand. The market is so hungry for … »
Small Beijing-based production house Daft & Real always tries to stay true to its core values. Their name and strong reel is a reflection of this. Being based in the capital, away from the country’s commercial industry filmmaking epicenter of Shanghai, the … »
SHP+ continues on the issue of minor representation of female filmmakers in China. Women’s Perspectives is a series of articles where we interview women filmmakers to give exposure to their name and their work, but also talk about their dreams, challenges … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives