[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
京东 JD x 上海美术电影制片厂 BlueFocus Digital Marketing Agency 蓝色光标数字营销机构 x mera 美啦美啦 CREDITS 制片团队 Client 客户：京东 JD x 上海美术电影制片厂 Agency 代理商：BlueFocus Digital Marketing Agency 蓝色光标数字营销机构 Production 制作商：mera 美啦美啦 Producer 监制：邵京平、王华强 Director 导演：马力、曲强 Art 美术：黄晨、袁峻、孙超平、崔宇翔、卢玉、关兆轩、曾雨冉 AE：吴迪 Editor 剪辑：顾雪斐 3D：北京天工异彩 Visual effect & … »
邵黎俊 Roni Shao https://www.ronishao.com/ Shanghai-based director Roni Shao never had a formal education in commercial filmmaking. Still, he worked on projects for Nike, was in charge of celebrity relations at Adidas, and produced documentary films for VICE. Now, under his … »
Who Killed the Adman? In October last year, Norman Tan asked this rhetorical question to his peers in the advertising industry; veterans like himself that have shaped the realm in China over the past thirty years. He has been in … »
强生J&J x MTOMORROW CREDITS 制片团队 Client 客户：强生 Johnson & Johnson Agency 代理商：MTOMORROW 蒙彤传播 Production 制作商：MTOMORROW 蒙彤传播 Producer 监制：Andy陈 Director 导演：阿神、Andy陈 Senior Art 美术指导: Jeremy Lee OFFLINE：盧润科 ONLINE：乔JoJo 吴若兢 TC：张可新 Mix 混音：仇少扬
A word from the Editor in Chief: SHP+ is excited to continue our mission of bringing awareness to the unsung craftspeople behind advertising films. We would like to help them share their new techniques, their secrets, their impressive skills. We … »
Director’s Cut 导演剪辑版 Final Frontier produced a powerful League of Legends game-themed commercial to promote OPPO’s new Reno Ace 2 phone. Final Frontier终极先锋为OPPO的新手机Reno Ace 2制作了一个以《英雄联盟》为主题的宣传广告。 Directed by Hans-Christoph Schultheiss, the spot was designed and animated by German CG powerhouse, Sehsucht. … »
Working from home has become the big new movement in this age of COVID19. Many companies are already saving a lot of time and money in adopting remote working arrangements and video conferencing.Commercial producers should consider adopting remote shoots and … »
P&G 宝洁 x 意类 GOODZILLA x START Films 启李广告 CREDITS 制片团队 Client 客户：P&G 宝洁 Agency 代理商：意类 GOODZILLA Production 制作公司：START Films 启李广告 Director 导演：席然 Colorist 调色：梦芷影像 Music 配乐：Tim Qiu
If you Google “Wild Dog Knights” to try to find out more about the young production house in Vancouver of that name, the search won’t get you far. As was the case with creative house W when it first started, … »
INFINITI 英菲尼迪 x Chizuru studio 上海千鹤文化 x LIMIN WANG 王砺珉 CREDITS 制片团队 Client 客户：INFINITI QX50 英菲尼迪 Production 制作商: Chizuru studio 上海千鹤文化 Producer 制片人: GANGQIANG DAI 戴刚强 Director 导演: LIMIN WANG 王砺珉 Music 音乐: audioforce Colorist 调色：Craft Creation VFX Studio：SIX STUDIO … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives