Final Frontier’s 3D “Fu” |FF 终极先锋的3D效果“福”

>We have already showcased AirBnb’s Chinese New Year’s film in our CNY 2020 selection article, but we would like to revisit this spot again in more detail this time, because this cute and heartwarming little animation in reality employed an … »

Here’s what you missed in Christmas Adverts this Year 不容错过的圣诞广告

Let's be real: the Christmas season has its drawbacks: overjoyed unearthly creatures, too much family time, and canned music playing on a loop. It's a formula whose exact origins no one knows, but everyone has to follow. Or do they? 实话实说:圣诞季也有不好的地方:异常欢乐的小怪物、太多家庭时光、循环播放的录制音乐。没人知道这些固定模式是怎么传下来的,只是必须要遵守。或者呢? … »

Is Storytelling On The Rise On Gaming Ads?|游戏广告流行讲故事了?

China’s gaming industry, currently ranking as the second biggest in the world with an estimated revenue of $36,54M , recently went into advertising using commercial films. 排名世界第二、收入估计达到3654万美元的中国游戏行业,最近也涉足商业广告片了。 Since 2015 there has been a huge growth in Chinese TV advertising for PC and … »

Who Killed The Adman?|是谁杀死了Adman?

Through a green metal door on Changhua Road, you enter an intimate setting with leather club chairs, horizontal wooden blinds, and an old gentleman’s club feeling. Black Note, the only jazz vinyl bar in Shanghai, is where advertising veteran Norman … »

For the love of f**d|感知美食艺术结合之爱

“To the ruler, the people are heaven; to the people, food is heaven”. (Ancient Chinese proverb). To Ox food and people is a rule’. “王者以民为天,民以食为天(古代中国谚语)。”对于Ox来说,食物和人就是一切。 Last week on October 18, McDonald’s teamed up with a French chef Harauld Sextus (also … »

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