Blockbuster BMW ads | 叫好又叫座的宝马广告片

BMW launched branded films in collaboration with Universal Beijing Resort two weeks ago, instantly attracting millions of views. We talked to director Roni Shao and cinematographer Paul Morris to know what it took to bring the Jurassic World and Transformers, … »

BMW x TBWA x THEMIS

  Last Weekly AD 上周广告: Weekly AD|荣耀Magic3 X We Productions  

Production Gold at Golden Lion | 金狮奖的制作行业的金奖

After a rescheduling and format change, the China based Golden Lion International Advertising Awards announced this year’s winners last Tuesday night. Originally scheduled to take place on November 19th in Xiamen, but due to recent Covid-surges in China, the award … »

Touching Studio’s subtle art of “fight-dance”

A few weeks ago we featured Champion x “Street Dance of China” commercial in our Ad of the Week. The fresh, cinematic, tension-packed 2-minutes spot has all the right elements for the audience to play it on repeat. And judging … »

Weekly AD|Champion X DOT

  Last Weekly AD 上周广告: Weekly AD|Motorola X KARMA X Shanghai Kuiyou Advertising  

Tmall Double 11 returns to emotional storytelling

E-commerce platform Tmall, the birthplace of the world’s biggest shopping festival, prepares hard for the D day once again. Since 2009, released commercials have been taking every angle possible to break the sales records every year. Last year, total Double … »

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