[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
CREDITS 制片团队 W+K SHANGHAI Executive Creative Directors: Ian Toombs, Vivian Yong Creative Director: Tree Chan Copywriter/Art Director: Follen See, Aier Xu Producer(s): Bernice Wong PRODUCTION COMPANY Production Company: The Pandemic Story Director: Ding Yu Chen DP: An Zheng Executive Producers: … »
Craft and creativity continues to grow in China, none of which would be possible without the inspired and daring minds behind the ideas and production. We are asking the creative community in China five fun questions to learn a little … »
In an attempt to show benefits of playing video games, HP commissioned a campaign with video for the computer maker Omen. Does the film give the right impression? 惠普Omen游戏笔记本视频广告展示网络游戏好处。是否收到了良好曝光？ Until recently, China held the title of the world’s largest gaming market. … »
NIKE x W+K Shanghai x The Loft Films Credits 制片团队 Creative Agency | 创意公司: W+K Shanghai Creative Director | 创意总监: Matt Skibiak Producer | 制片: Raymond Lau Production Company | 制作公司: The Loft Films Director | 导演: Nick Gordon … »
麦斯威尔力图颠覆中国咖啡文化的小资化｜Maxwell House aims to break the over-the-top fancy café culture … »
中国地区在第43届纽约One Show总共荣获3座奖杯｜China brought back 3 awards from the 43rd Annual One Show Awards, New York. … »
耐克为科比筹划了一场华丽的告别演出｜Nike's grand farewell for a legend includes special China film … »
Day Two kicked off with some celebrity dazzle with actress Christina Hendricks stopping by for a conversation with mcgarrybowen founder and CCO Gordon Bowen, looking back across her career and experiences working on Mad Men. 第二日开始于前一日狂欢后轻微的宿醉，而揭幕秀则是女演员克里斯蒂娜·亨德里克斯友情客串，与麦利博文的创始人兼CCO戈登·鲍文进行了交流，并回顾了他的职业生涯，以及在《广告狂人》中的工作经历。 Mad Men Star Christina … »
After Heineken’s genius TV commercial The City launched the global campaign ‘Open Your City,’ cities around the world have created their very own spinoff commercials. Aiming to challenge city dwellers to break old routines and discover new places, New York’s … »
Our choice of good ads in China, from emotional storytelling to humour, car commercials to the best PSAs, SHP+ picks their favourites from the year in Chinese advertising. , See it yourself here...跨完年还念着去年的好事？是的，从故事片到喜剧片、从汽车到公益，我们已经挑选好一大批精品国货拿出来晒晒。大家快来围观吧。 … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives