[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
We recently encountered a spectacular commercial film that had been produced in Shanghai, Xinjiang and Paris and employed cutting-edge visual effects. Why, we wondered, after going to such lengths to achieve an original, creative visual result, did this ad, like … »
If the first Volkswagen Lamando ad by CCG Shanghai surprised us with a boisterous display of fast cars, fashion and technology the second instalment is an even more surreal whirlwind of visual effects and strong symbolism. Shot by the same … »
Watching the ad for the recently launched Volkswagen Lamando is like entering a time capsule to a far-fetched future. The ad is a very rare and pleasant surprise to the usual car-advertising scene in China. A work of extraordinarily vivid … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives