[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
AdFest 2019 was another great success, but for the Chinese industry it really hits home that China’s involvement in awards shows is still much lower than would be expected considering the size of the market. AdFest 2019对中国来讲是一个巨大的成功。但是考虑到中国广告业的市场规模，中国在该奖项中的参与度却远远低于先前预期。 We noticed that … »
Leo Burnett’s multi award-winning Chief Creative Officer, Bechara Mouzannar, is joining ADFEST 2015 as Jury President of Film Lotus and Radio Lotus. Mouzannar is one of the most celebrated creatives in the Middle East. As Chief Creative Officer of Leo … »
25Hours is a local boutique ad agency, SHP+ had an exclusive chat with founder/ECD Tao Lei of his about his vision of ideal agency mode | 25Hours是一家本地的独立广告公司，SHP＋专访了创办人之一兼创意总监的陶磊和他的梦想广告公司的愿景。 … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives