[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
We’ll spare you the 30-year history lesson. The fact is, animated GIFs are more popular than ever. In China, we’re in the Golden Age of GIF sharing. Since WeChat became the population’s app of choice, ‘Stickers’ have come to play … »
An overcast Day One morning saw the 2000 delegates swarming on Suntec Convention Centre at seemingly the same time. Lengthy registration queues greeted the hordes, giving us a chance to catch up with MPC Shanghai’s Steve Marolho, queuing alongside Billy … »
SHP+ are heading to Singapore this week for Spikes Asia Festival of Creativity, the most significant conference of creativity and communication on the continent. The three day bonanza is a collaboration between media group Haymarket, operators of ad mag Campaign … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives