[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
Laziness God 懒神之战 After ad campaigns pushing slogans like “Self-discipline gives me freedom”, and “If you fear it, you’re on the right track”, the sport app Keep did something completely unexpected. Their campaign features a lazy God, a male fairy wearing a … »
Since the outbreak became public in late January, COVID-19 virus has affected every aspect of life in China, on both personal and professional levels. The commercial industry is no exception. With consumers housebound and many fearful of spending amid the economic … »
Keep x KARMA x Shooting Gallery Asia CREDITS 制片团队 Client 客户: Keep Agency 代理：KARMA Production 制作公司：Shooting Gallery Asia 上海魔术棒摄影有限公司 Director 导演：徐王良 EP 监制：Star Hu DOP 摄影师：刘良玉 Gaffer 灯光师：郭飞 Offline & Online：FEEL POST Colorist 调色：Node 3 Studio Mixing 混音：Fantasy Music Studio
ANTA 安踏 x KARMA 颉摩广告 x Craft Creations … »
With SGA & Craft, new campaign gamifies running | 携手SGA & Craft制作团队，新campaign让跑步玩出花 … »
Local Shanghai creative agency Karma delivers on Sunning’s 818 shopping festival ads | 上海颉摩广告打造苏宁818发烧购物节精彩广告 … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives