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Verawom Launches Cosmic Kitchen For Robam
老板电器太空漫游

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太空题材的科幻类型广告片最近在中国广告圈大受追捧,从豆瓣墨迹天气的广告都采用了这一类型。在上海广告公司Verawom为老板电器打造的广告中,我们又一次看到了这一主题的成功运用。

这则广告仿佛受到Lurpak黄油的Adventure Awaits广告的启发,在上海录点和PO朝霆制作打造的库布里克般的太空世界中,结合同步音乐略带蓝调的背景音乐的运用,将观众从充满油烟的厨房带入了一个魔幻般浪漫的太空世界,在厨房中肆意遨游,在不同食材之间穿梭搜寻。

The epic majesty of outer space is currently a popular setting for Chinese advertising, with notable recent campaigns for Douban and Mo Weather’s lunar Olympics.  A new spot for kitchen appliance company Robam by Shanghai agency Verawom has run with the concept, this time creating cuisine in zero gravity.  

Produced by Greenspot Shanghai, postproduced by DDPO and scored by Sync Music, the films was likely inspired by Lurpak’s Adventure Awaits spot. The 2001 A Space Odyssey-esque VFX and blues music transport us from the everyday kitchen to a romantic fantasy world, sending us wandering the intergalactic landscape in search of culinary delights.

制作名单:

  • 广告代理商:Verawom
  • 执行创意总监:蔡萌
  • 创意总监:赵晓松
  • 广告公司制片:葛丽阳
  • 制作公司:上海录点
  • 导演:王智雄 Willis Wong 
  • 摄影师:沈培雄 Terry Shum & 谢鹏儿 TSE PANG YEE 
  • 美术:丁汉明 James Ting  
  • 后期:朝霆广告制作上海有限公司
  • 音乐:同步音乐

Credits:

  • Agency: Verawom
  • Executive creative director: Cai Meng
  • Creative Director: Zhao Xiaosong
  • Agency Producer: Gloria Ge
  • Production Company: Greenspot Shanghai
  • Director: Willis Wong 
  • Cinematographer: Terry Shum & TSE PANG YEE 
  • Art Director: James Ting  
  • Post Production Company: Digital Domain PO
  • Music: Sync Music

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