[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
CREDITS 制片团队 Client 客户：FOTILE 方太 Agency 广告公司：SG胜加 ECD 执行创意总监：刘鹏 Associate Creative Director 创意副总监：宋博、葛健 Senior Copywriter 资深文案：蔡文涛 Assiociate Account 客户副总监：崔琦 Senior Account Executive 资深客户执行：曹梦娇 Production Manager 制作经理：吴俊杰 Production House 制作公司：37Film EP 监制：周佳莹 Producer制片：许继铭 Director 导演：徐子豪 DoP 摄影指导：安辉 1Assistant Director 副导演：李玖怡 Art Director … »
As sentimental music starts and an entry level office worker runs into the frame, you don’t expect anything unusual. A voice-overed question “Have you ever doubted your sense of existence?” seemingly gives away the melodramatic direction of the ad. But … »
CREDITS 制片团队 Client 客户：黑鲨手机 Agency 广告公司：OGILVY 北京奥美 Production House 制作公司：德融制作 DAFT & REAL EP 监制：毕然 Assist Executive Producer 执行监制：Rose Producers 制片组：夏阳、朱朱、飞狐、桐桐、团子 Director导演：邹飞 Assistant Director副导：Alex DoP摄影：张洪斌 Camera Crew摄影组：吴扬义、高举 Steadycam 斯坦尼康：洪伟 Aerial 航拍：阿沙 Art Department 美术：孙正初 Props 道具：邹国心 Explosives 爆破及特道：棠棠、明哥 Gaffer 灯光师：大曾 … »
How does a phone company usually promote the launch of a new product? They often build up anticipation by showing the new phone’s features and design, while harnessing the PR power of a celebrity or famous brand ambassador. Well, OnePlus … »
CREDITS 制片团队 Client 客户：OPPO Agency 代理商：COOLDOWN 技能冷却 Creative Director 创意总监：蔡萌 Account Director客户总监：Kathy Producer 制片：添饭饭 Executive Producer 监制：姚卓 @So What Director 导演：JBL 李静波 Director’s Assistant 导演助理：Isabella Director of Photography 摄影指导：王天行 Art Director 美术指导：唐峥 Assistant Director 副导演：Alex Production Team制作组@北京 Producer 制片：朗爽 B-Cam … »
CREDITS 制片团队 Client 客户：蕉内 Agency 广告公司：胜加 Chief Executive Officer Chief Creative Officer 首席执行创意官：马晓波 Chief Operations Officer 首席运营官：姚俊 Creative Director 创意总监：田梓 Group Head 创意组长：龙霖 General Manager of Production and Procurement 采购&制作中心总经理：高欣如 Account Director 客户总监：殷维娜 Executive Producer 监制：Scarlett Director 导演：林哲乐 EP Group … »
CREDITS 制片团队 Client 客户: BMW 宝马 Creative Agency 创意代理商：JUICE NETWORK Chief Creative Officer 创意群总监：Ronnie Wu Production House 制作公司: MOD茂田 Producer 制片人：施伟、汪钰伟、杨鹏 Director 导演：辛爽 Director Group 导演团队：三川 DOP 摄影指导：钟锐 Art Director 美术指导：王赫阳 Editor 剪辑：宋暘 Colorist 调色：唐强 Sound Design 声音设计：陈冬虤 Soundtrack 编曲：Joe Lin Last … »
Heart’s Direction 心之所向 Mercedes-Benz seriously geared up for the Chinese New Year campaign. The brand released a mini-film, which is all about love and connection, so it kind of doubled as Valentine’s Day material as well. And they’ve treated the … »
CREDITS 制片团队 Client 客户: 腾讯游戏 Tencent Games Creative 创意: 泽宇 Production House 制作公司: 点维文化 Dotwell Executive Producer 监制：韩智斌 Director 导演：邹飞 Art Director 美术指导：天恩 Post Production 后期制作公司：DCP_Production VFX：红胡子 Sound Design 声音设计：邵航 Music 音乐：audioforce Unfortunately, we are missing some credits If you have also participated … »
Happy Chinese New Year from SHP+ team! May the characteristics of the year of the Cow— success through hard work, honesty and compassion guide you all year long. We wish you a year full of joy, unity, good health and … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives