[craft + creativity in the Chinese advertising industry] [行知合一，广告中国]
AXL LE Digital Artist/ 3D vlogger Digital artist Axl Le was always interested in video games and their fantasy worlds. “My bachelor’s degree was playing World of Warcraft for five years,” he says. In fact, Le graduated as an architect, … »
邵黎俊 Roni Shao https://www.ronishao.com/ Shanghai-based director Roni Shao never had a formal education in commercial filmmaking. Still, he worked on projects for Nike, was in charge of celebrity relations at Adidas, and produced documentary films for VICE. Now, under his … »
Although the Chinese ad industry is now cautiously livening up with new film releases, most of which were shot before the outbreak, Covid-19 is still taking its toll. While the outbreak is costing career adjustments for many, some creatives are … »
Meet a few of China’s growing number of female directors | 一起来认识中国不断壮大的女导演团队 … »
BAM Music Library Brings Edgy, Indie Sounds to Chinese Creatives