Spikes亚洲日前宣布了今年的98位评审的名单。其中30%是女性评审。
Spikes Asia has announced the names of the 98 jury members who will judge entries from across the Asia Pacific region, 30% of whom will be female.
今年的Spikes将于9月21至23日在新加坡举行。作为亚太地区的最重要广告奖项之一，中国广告公司对于Spikes的热情却一直不高。对此，广告界主办方采取了一系列措施来提高中国地区公司的参与度：12个奖项分类中3个的评审团主席都由中国地区公司代表出任，其余奖项如影视制作和音乐奖项的评审主席也都有大中华区代表的身影。
Though the Singapore festival, which takes place from 21st to 23rd September, is one of two major events in the APAC region, it does not typically enjoy a strong attendance from China. Efforts appear to be being made to change that, with three of the 12 categories headed by Chinese or China-based Jury Presidents with a strong Greater Chinese presence in all of the other categories, barring Film Craft and Music
亚太地区在今年的戛纳创意节上共收获了5座全场大奖，然而没有一家获奖公司来自中国。
The Asia Pacific region brought home five Grand Prix awards at this year’s Cannes Lions International Festival of Creativity, though none from China based agencies.
Spikes亚洲广告界主席Terry Savage评论道：“这一了不起的成就展示了亚太地区无与伦比的创意深度与宽度。而今年的SPikes正能更好的展示这一点。我们怀着高兴的心情宣布今年的全部评审名单。这些评审们代表了业内最高水平的创意人才。他们奖担负起引领行业交流与未来趋势的重任。”
Terry Savage, Chairman of Spikes Asia commented, “This incredible result demonstrates the breadth and scope of creative excellence in the region, which will be celebrated at this year’s Spikes Asia Festival. We’re delighted to announce the full jury line-up. Our selected jurors represent the best industry talent, across a spectrum of creativity disciplines, who will be tasked with determining the future path of creative communications.”
2016 Spikes亚洲广告节中国及大中华区评审与评审主席
娱乐类
评审团主席：吴蕙凭，阳狮媒体中国，首席内容官
设计类
评审团主席：杨耀淙，W+K中国，执行创意总监Jury President -Yang Yeo, Executive Creative Director, Wieden + Kennedy, China
创新类
评审团主席：Fred Raillard，佛海佛瑞中国，创意CEO
媒体类
评审团主席：蒋卓图, 宏盟媒体集团亚太地区，首席执行官
石佳音，星传媒大中华区，首席执行官
公关类
评审团主席：Cassandra Cheong，霍夫曼公关顾问公司亚太地区，总经理
广播与户外类
费威，FCB大中华区，首席创意官
电子，移动及电子制作类
陈民辕，意凌安索帕中国，CEO兼执行创意总监
直销、营销与激活类
Nicole Chen，ADK台湾，创意总监
电影、平面，平面与户外制作，整合类
熊超，& Creative Lab中国，创始人兼首席创意官
黄光锐，麦肯香港，CEO兼创意主席
创意实效
谭靖桥，麦利博文大中华区，CEO
Spikes Asia 2016 Chinese or Greater China-based jury presidents and jurors:
Entertainment
Jury President – Silvia Goh, Chief Content Officer, Publicis Media, China
Design
Jury President -Yang Yeo, Executive Creative Director, Wieden + Kennedy, China
Innovation
Jury President – Fred Raillard, Creative CEO, Fred & Farid, China
Media
Jury President – Cheuk Chiang, Chief Executive Officer, Omnicom Media Group, Asia Pacific
Scarlett Shih, Chief Executive Officer, Mediavest|Spark, Greater China
PR
Jury President – Cassandra Cheong, Managing Director, Asia Pacific, The Hoffman Agency, Asia Pacific
Outdoor and Radio
Wei Fei, Chief Creative Officer, FCB, Greater China
Digital, Mobile and Digital Craft
Chris Chen, CEO & Executive Creative Director, Trio Isobar, China
Direct and Promo & Activation
Nicole Chen, Creative Director, ADK, Taiwan
Film, Print & Publishing, Print & Outdoor Craft, Integrated
Jody Xiong, Founder & Chief Creative Officer, & Creative Lab, China
Spencer Wong, CEO & Creative Chairman, McCann & Spencer, Hong Kong
Creative Effectiveness
Simone Tam, CEO, Greater China, McGarryBowen, Greater China
作品提交截止日期被延至8月12日。
The final deadline for entries has been extended until 12 August.
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