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Meet Creative People | 遇见创意人士 Arturo Casares

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Craft and creativity continues to grow in China, none of which would be possible without the inspired and daring minds behind the ideas and production. We are asking the creative community in China five fun questions to learn a little bit more about the people behind this burgeoning industry.  Hope you enjoy! If you think you should be profiled or you know someone creative who should be profiled send an email to info@shpplus.com.

中国的优秀作品和无限创意层出不穷,这离不开那些有思想、有灵感、有胆识的人才。为了更好地了解中国新兴创意产业,我们设计了有趣的小问题,请中国创意人才提供五道问题的答案。精彩不容错过!欢迎自荐和推荐,请发送邮件至info@shpplus.com.


Arturo Casares

My journey outside Mexico started when I left the port of Altamira towards Europe on board of a cargo ship working as a shipman in 1994. Since then there have been many facets of me that go from being the marketing director of the National Institute of Fine Arts in Mexico to forming an amazing family with a daughter and a son to producing the most successful Chinese TV drama of the decade of the 2000s, the Chinese version of Ugly Betty.

1994年作为一名货轮船员的我离开了墨西哥。货轮从阿尔塔米拉(Altamira)港口驶向欧洲的那一刻起,我新的人生旅程开始了。从那时起,我变换了很多角色,从最初的墨西哥国立美术研究所的市场总监到组建了儿女双全的完美家庭再到后来制作了21世纪初最成功的中国电视剧——中国版丑女贝蒂(Ugly Betty)。

Professionally I consider myself a storyteller, whereas it is through an AR experience or a documentary the way of telling a story and take care of all the possible details is what drives me.

I created in 2011 LR Studio, a creative house focused on producing original and commercial content for different Chinese and International platforms and clients.

从专业角度来讲,我认为自己是一个讲故事的人。我对于AR技术和纪录片非常着迷,因为它们有着非常丰富的故事细节。2011年,我创立了LR工作室。这是一间致力于为国内外平台和客户制作创意广告的原创工作室。

http://www.lrstudio.co

1.What is the best gift you’ve ever received? 你收到过的最好的礼物是什么?

My first camera when I was 8. It was a compact 110 film camera and my uncle André, who was wounded in the second World War, gave it to me wrapped in newspaper paper as it used to be his.

应该是我8岁时收到的人生中第一台照相机。那是一台小巧的110胶卷相机,是我叔叔安德烈(André)送给我的。他是一名在二战中受过伤的老兵。我记得相机当时是用报纸包起来送给我的。

2.Best gift you’ve ever given? 你送给别人最好的礼物是什么?

An oil painting painted by myself

我自己创作的一幅油画。

3.If you could sing a duet with anyone who would it be? 如果有机会跟人合作二重唱,你希望和谁搭档?

Nina Simone

妮娜·西蒙 (Nina Simone)

4.Favorite smell? 最喜欢的味道?

How cities smell after the rain

雨后城市的味道

5.When was the last time you cried? 上一次哭是什么时候?

A year ago during the presentation of my documentary To High to Fall at the Tegernsee Film Festival.

去年德国泰根塞电影节播放我的纪录片《Too High to Fall》时。

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